Relias Acquires Feedtrail HealthcareXM to integrate patient feedback and workforce solutions
Relias, a workforce enablement and education provider working with 12,000 healthcare organizations, has announced the acquisition of Feedtrail HealthcareXM.
The acquisition aims to integrate Feedtrail’s patient engagement and feedback capabilities into Relias’ existing platform, supporting healthcare workforce management and patient care outcomes.
Feedtrail, specializes in real-time, personalized data collection for patient feedback. Its platform enables healthcare organizations to identify operational improvements and improve overall care quality.
Kay Krafft, CEO of Relias, commented:
"We’re delighted to welcome Feedtrail to the Relias team. This strategic acquisition complements our healthcare workforce offerings with a set of comprehensive patient experience solutions.
"By integrating Feedtrail’s innovative patient experience software with our existing solutions, we’ll extend Relias’ ability to improve outcomes in both patient care quality and workforce management for our customers.”
Stephanie Alexander, Chair and CEO at Feedtrail, stated:
"Feedtrail is incredibly excited to join Relias and extend the impact of our patient experience solutions to the entire continuum of care. Relias' expertise and offerings in post-acute, behavioral, and community health sectors accelerate our ability to also serve those markets and, together, to improve healthcare quality and outcomes."
The acquisition aligns with both companies’ goals of advancing healthcare technology to meet the demands of post-acute care, behavioral health, and community health sectors. Feedtrail’s tools, which integrate with major electronic health record (EHR) systems and adhere to strict data privacy standards, are expected to strengthen Relias’ ability to simplify healthcare operations and improve outcomes.
Paul Jaglowski, Co-Founder and Chief Innovation Officer at Feedtrail, said:
"What energizes me most is how our personalized engagement solution’s capabilities complement Relias’ commitment to exceptional training and competency management. Our goal has always been to help our clients ensure that everyone they interact with — patients, employees, caregivers — receives a personalized healthcare experience. By combining real-time insights from Feedtrail with Relias’ tailored learning and performance solutions, our collective offering delivers on our shared goals — to simplify healthcare operations, advance healthcare talent, and improve patient outcomes.”
