Lynx Educate boss Sylvie Milverton: lack of representation in leadership a systems rather than talent problem

Celebrating women in leadership is important, but we also need to move past outdated ideals that frame women as exceptions to the rule. These narratives often reinforce the problem they’re trying to solve, highlighting the rarity of women in leadership instead of normalizing it.

So says Sylvie Milverton, CEO and Co-founder at EdTech firm Lynx Educate.

In a LinkedIn post, she said: "I can’t count the number of times I’ve been introduced as a 'female founder,' as if my gender is the most remarkable thing about me."

"The truth is, half the population is female. The lack of representation in leadership isn’t a talent problem; it’s a systems problem. With so many people to choose from, of course we can build balanced leadership teams."

She added: "Mostly what women want is to just BE the thing and just DO the job. Let’s get to a point where calling out gender isn’t the headline anymore. I’m proud to lead Lynx and to be part of a growing movement redefining what leadership looks like. But this isn’t just about me. It’s about building a future where diverse leaders are the norm, not the exception."

2025 RTIH Innovation Awards

EdTech will be a key focus area at our sister title RTIH's 2025 Innovation Awards.

The awards, which will open for entries in March, celebrate global tech innovation in a fast-moving omnichannel world.

Our 2024 Hall of Fame entrants were revealed during an event at RIBA’s 66 Portland Place HQ in Central London on November 21, featuring a drinks reception, three-course meal, and an awards ceremony hosted by comedian Lucy Porter.

In his welcome speech, Scott Thompson, Founder and Editor, RTIH, said: "The event is now into its sixth year and what a journey it has been. The awards started life as an online-only affair during the COVID outbreak, before launching as a small-scale in-person event and growing year on year to the point where we’re now selling out this fine, historic venue."

He added: "Congratulations to all of our finalists. Many submissions did not make it through to the final stage, and getting to this point is no mean feat. Checkout-free stores, automated supply chains, immersive experiences, on-demand delivery, next-generation loyalty offerings, inclusive retail, green technology. We’ve got all the cool stuff covered this evening."

"But just as importantly, we’ve got lots of great examples of companies taking innovative tech and making it usable in everyday operations—resulting in more efficiency and profitability in all areas."

Congratulations to our 2024 winners, and a big thank you to our sponsors, judging panel, the legend that is Lucy Porter, and all those who attended November's gathering.


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